Author Profile
Vohra, Neharika
Santa Express
Mehrotra, Sonia; Thomas, Nobin; Vatavwala, Sanket; Vohra, Neharika
IIMA-CIIE0024 | Published May 11, 2022 | 17 pages Case
Collection: Indian Institute of Management, Ahmedabad
Three college friends came together to start 'Santa Express'—an on-demand delivery service serving customers for pickup and delivery of handy and non- Read More
Medplus - An Employee's Perspective
Arora, Harnain; Bhayana, Chayanika; Sud, Kashika; Vohra, Neharika
IIMA-OB0247 | Published April 28, 2021 | 7 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case revolves around a critical incident that took place at an Indian pharmaceutical company, in which various stakeholders had very different per Read More
Decathlon India 2009-2019
Chari, Vijayalakshmi; Vohra, Neharika
IIMA-OB0245 | Published March 22, 2021 | 49 pages Case
Collection: Indian Institute of Management, Ahmedabad
Headquartered in France, founded in 1976, a family firm with professional management Decathlon started retail operations in India in 2009 in B2B forma Read More
Jaiveer Roy
Bajwa, Tanveer; Chari, Vijayalakshmi; Mendonca, Valerie; Vohra, Neharika
IIMA-OB0243 | Published August 13, 2020 | 16 pages Case
Collection: Indian Institute of Management, Ahmedabad
Optifit, an international brand of fitness equipment, had entered the Indian market in 2010 and had rapidly opened 45 stores in 8 years in the four me Read More
Eko: Scaling up a Fintech Start-up in Volatile Market and Regulatory Environments
Ghoshal, Trisha; Mendonca, Valerie; Sharma, Supriya; Vohra, Neharika
IIMA-CIIE0018 | Published July 22, 2020 | 24 pages Case
Collection: Indian Institute of Management, Ahmedabad
Eko India Financial Services Pvt. Ltd. started in 2007 as a business correspondent (BC) for banks, providing account-opening and cash-in/cash-out (CICO) Read More
Rohan@BlueOcean Tech
Mendonca, Valerie; Sharma, Supriya; Vohra, Neharika
IIMA-CIIE0016 | Published January 31, 2020 | 3 pages Case
Collection: Indian Institute of Management, Ahmedabad
This short case illustrates the issues in managing people in start-ups, especially while building and growing teams. Rohan, the protagonist, is a youn Read More
Nucor Rochelle India Limited (NRIL)
Bhatnagar, Deepti; Narain, Arohini; Vohra, Neharika
IIMA-OB0234 | Published August 21, 2018 | 22 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case describes how a leader simultaneously addresses various aspects of business and people management to achieve a turnaround. The actions taken Read More
Ryan's Dilemma
Agarwalla, Smriti; Basoya, Snehil; Vohra, Neharika
IIMA-CIIE0012 | Published July 12, 2018 | 11 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case narrates the experiences of a fresh MBA graduate, Ryan, from a top business school in India. After graduating, he joined his traditional fami Read More
Microsign Products
Saxena, Siddharth; Vohra, Neharika
IIMA-OB0221 | Published March 16, 2016 | 8 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case is about a micro to small manufacturing setup, Microsign Products, which has been in existence for the last thirty five years. Microsign Prod Read More
Dr. Shekhawat
Goel, Abhishek; Vohra, Neharika
IIMA-OB0200 | Published January 24, 2007 | 18 pages Case
Collection: Indian Institute of Management, Ahmedabad
A commonplace issue in organizations is handling larger than life leaders. These leaders often have larger than life status in their field and the org Read More
Aravind Eye Care System: Giving the Most Precious Gift
IIMA-BP0299 | Published October 28, 2004 | 32 pages Case
Collection: Indian Institute of Management, Ahmedabad
The case describes the vision of Dr. Venkataswamy, the founder of Aravind Eye Hospital at Madurai, Tamilnadu, and the hi Read More